Case Studies
Case study: 0–1
New product: Authorized user
Building out a new offering that allows a credit card user to let an authorized user use their credit line through an additional card.
Case study: A/B test
UX improvements: Card funnel
Increasing the AutoPay sign-up rates for our credit card funnel users through a series of iterative test-and-learns, resulting in a 9.9% lift.